1998-1999 Undergraduate Catalog College of Arts and Sciences - Journalism and Mass Communications |
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1998-1999 Undergraduate Catalog College of Arts and Sciences - Journalism and Mass Communications |
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Professor Steven Pasternack, department head
Professor McCleneghan; Assistant Professors Merrick, Thayer; Instructors Brower, Ficklin, Funkhouser, Gromatzky, Jarvis, Nosbisch, Rodriguez, Salak, Trantham, Trujillo, Worth
(505) 646-1034
DEGREE: Bachelor of Arts
MAJOR: Journalism and Mass Communications
Study in Journalism and Mass Communications prepares students for careers in mass media, including print, broadcasting, advertising, public relations and multi-media. The curriculum emphasizes the skills of gathering, evaluating and disseminating of information and related skills. Students also are instructed in the theory, law, history and professional guidelines of mass media.
Students are required to complete a 12-hour core of courses, pass a language-skills examination and then complete an additional 27 hours of courses in the department, bringing the allowable maximum to 39 hours. An 18-credit minor in the department is available to students majoring in other fields.
CORE REQUIREMENTS (required of all majors)
| JOUR 105G, Introduction to Mass Communications. | 3 |
| JOUR 110, Introduction to Mass Media Writing | 3 |
| JOUR 210, Print Newswriting | 3 |
| JOUR 493, Mass Communications Law. | 3 |
Three core courses (JOUR 105G, 110 and 210) are prerequisites to other courses in the department, as noted in course descriptions. Students must pass the Grammar-Spelling-Punctuation (GSP) Test before enrolling in JOUR210.
ADVANCED REQUIREMENTS
Students must complete 27 hours of non-core courses, including at least one course from each category listed below. Entry into courses is subject to successful completion of appropriate prerequisites.
Category I: Intermediate Professional
| JOUR 301, Introduction to ENG/EFP | 3 |
| JOUR 307, Television Production | 3 |
| JOUR 310, Intermediate Print Reporting | 3 |
| JOUR 312, Creative Strategy/Copywriting | 3 |
| JOUR 313, Radio Reporting | 3 |
| JOUR 314, Television Reporting | 3 |
| JOUR 317, News Editing | 3 |
| JOUR 319, Photojournalism I | 3 |
| JOUR 320, Advanced Photojournalism | 3 |
| JOUR 332, Television Production II | 3 |
| JOUR 374, Principles of Public Relations | 3 |
| JOUR 397, KRWG Production Practicum | 3 |
| JOUR 398, KRWG News Practicum | 3 |
| JOUR 407, Media Internship | 3 |
| JOUR 408, Media Practicum | 3 |
Category II: Advanced Professional
| JOUR 412, Documentary Photojournalism | 3 |
| JOUR 414, RTV Scriptwriting and Announcing | 3 |
| JOUR 423, Computer-Assisted News Reporting | 3 |
| JOUR 430, Electronic Field Production | 3 |
| JOUR 476, Public Relations Cases and Problems | 3 |
| JOUR 490, Advertising Campaigns | 3 |
Category III: Mass Communications
| JOUR 300, Introduction to Advertising | 3 |
| JOUR 321, Media Graphics and Design | 3 |
| JOUR 350, History of Mass Media | 3 |
| JOUR 377, Mass Media Ethics | 3 |
| JOUR 380, Women and the Mass Media | 3 |
| JOUR 450, Media Management. | 3 |
| JOUR 460, Sports and Media in Contemporary Society | 3 |
| JOUR 474, Community Journalism | 3 |
| JOUR 482, Broadcast Business and Regulation | 3 |
| JOUR 489, Mass Media Research | 3 |
| JOUR 494, Special Topics | 3 |
| JOUR 495, Mass Communication Theory | 3 |
| JOUR 499, Independent Study in Mass Communications | 3 |
Category IV: Sequence Courses
| JOUR 302, Broadcast Studio Operations (recommended for students specializing in broadcasting) | 3 |
| JOUR 425, Media Planning and Buying (recommended for students specializing in advertising) | 3 |
| JOUR 484, Public Opinion (recommended for students specializing in print or public relations) | 3 |