Learn More About the REDTT Project
The Rural Economic
Development Through Tourism (REDTT - pronounced "red
it") project began in 1992, by Congressman Joe Skeen,
of the 2nd Congressional District. He saw the need to help the
rural communities in New Mexico create economic development.
Because of the beauty and historical significance in these communities,
he designed the REDTT project to boost tourism development in
five New Mexico counties. Today, the REDTT service area includes
17 counties which encompasses a
total of 47 villages, towns and cities, 10 Native American pueblos
and two Native American tribes.
Administered through
New Mexico State Universitys
(NMSU) Cooperative Extension
Service (CES), the projects success is a result of
support from the U.S. Department of Agriculture (USDA), 17 CES
professionals, U.S. Congressman Steve Pearce and the New Mexico
U.S. Congressional Delegation.
REDTT is staffed by
a team of professionals, and enjoys
a working partnership between NMSUs CES, REDTT county tourism
councils, and county extension agents. These partnerships provide
the foundation of REDTT work.
REDTT works with volunteers
to educate, train and assist communities on initiatives designed
to create tourism growth. REDTTs mini-grant
funding supports tourism projects from event/festival signage
to entertainment honorariums. Mini-grant funding is also utilized
to fund familiarization tours for tourism related professionals
interested in learning and writing about rural New Mexico tourism
attractions.
REDTT remains committed
to supporting rural tourism in a capacity that ensures a better
understanding of rural tourism assets in New Mexico.
REDTT is a project
of New Mexico State Universitys Cooperative Extension Service,
an affirmative action, equal opportunity employer and educator.
Project
Objectives
* To develop training
and educational materials that help foster tourism development.
We do this by providing Hospitality/Customer Service Training
statewide, teaching the local community to become ambassadors
for their communities. For more detailed information on the "Catch our Enchanted Spirit!"
hospitality training program click
here! We also provide training and networking opportunities
to tourism professionals and volunteers at our Annual
Rural Tourism Conference, held in late April each year. This
two day event includes: FAM tours of the area in which the meeting
is being held; workshops on tourism issues including tracks in
technology, business, arts, historical preservation and more;
keynote speakers; banquets; and fun. Click
here for more conference information.
* To keep people informed
of current tourism events happening in the state of New Mexico
and places to visit and things to do. We do this through our
Trails
& Treasures magazine, an informational publication about
New Mexico and what it offers to our visitors; our online Annual Events Calendar;
and the rest of this tourism Web site.
* To provide assistance
with festival development, enhancement and evaluation.
* To enhance opportunities
for New Mexico agricultural products and processes to be incorporated
into "Agri-tourism" activities such as tours, events
and festivals.
* To educate the public
about the advantages of tourism through press releases, news
stories, psa's and other programs and publications.
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